Who among us hasn’t thought of starting our own café? Twitter user @_waabi_saabi_, who writes on food & culture, tells us why so many of us share this dream. She also speaks to her F&B friends who've made the leap from the corporate to the culinary world. They talk about their motivations, challenges, and share tips.

I choose to be anonymous on Twitter. Often, this perplexes people. Don’t I know that there are several pros to putting a name to a face on Twitter? Having a personal brand on Twitter is a serendipity vehicle. Despite the pros, in this post, I highlight 5 reasons why I choose to stay anonymous as a professional.